Client Background
Home & Living GmbH is a Berlin-based e-commerce company specializing in home and bathroom essentials. Founded in 2018, they sell primarily on Amazon DE and Otto, focusing on premium bathroom accessories for the German market.
The Challenge
Finding a reliable toilet seat supplier who could provide consistent quality, FSC certification for the German market, and fast restocking through local warehousing. Previous suppliers had inconsistent quality and long lead times from China.
Our Solution
Jell Group provided a complete OEM solution: custom-branded MDF toilet seats with soft-close hinges, FSC-certified materials, and stock held at the Mönchengladbach warehouse for 3-day FBA replenishment. Technical documentation was provided in German for marketplace compliance.
Partnership Timeline
First Trial Order
500 units of 3 MDF models for Amazon DE testing
Expanded to Otto
Added Otto marketplace with 5 additional designs
Private Label Launch
Custom branding and packaging for 12 SKUs
5,000+ Units/Year
Consistent annual volume with quarterly restocking
Products Used
Client Testimonial
"Working with Jell Group has transformed our bathroom category on Amazon DE. Before partnering with them, we struggled with inconsistent quality from other suppliers. Now, our MDF toilet seats consistently receive 4.7-star ratings. The Germany warehouse is a game-changer — we can restock FBA within 3 days instead of waiting 6-8 weeks from China. Their team even helped us with the technical documentation required for Otto listings. I highly recommend Jell Group to any serious e-commerce seller in the bathroom category."
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