Client Background
Sanitair Groothandel B.V. is an Amsterdam-based bathroom wholesale company operating on Bol.com — the Netherlands' largest marketplace — and supplying Blokker retail stores. They focus on quality bathroom accessories for the Dutch and Belgian markets.
The Challenge
Bol.com requires detailed product data feeds with Dutch-language content, EAN codes, and specific logistics requirements. Finding a manufacturer who could provide marketplace-ready product data alongside quality toilet seats.
Our Solution
Jell Group provided complete Bol.com-ready product packages: MDF toilet seats with Dutch-language descriptions, EAN barcodes, Bol.com-formatted product data sheets, and packaging optimized for Bol.com's logistics network. Stock held at Netherlands distribution center.
Partnership Timeline
Bol.com Start
Launched 10 MDF models on Bol.com
Blokker Supply
Added Blokker retail chain as customer
Top 3 Seller
Became #3 in Bol.com bathroom category
7,000+ Units/Year
Expanded to 25+ SKUs across both channels
Products Used
Client Testimonial
"Jell Group understands the Dutch market better than any other Chinese manufacturer I've worked with. Their Bol.com-ready product data packages save us hours of work — everything from Dutch descriptions to EAN codes is prepared. We're now the #3 bathroom seller on Bol.com, and our Blokker supply contract keeps growing. The quality consistency is remarkable — every shipment matches the samples perfectly. Their Netherlands distribution center means we can offer next-day delivery to Dutch customers."
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